CBD is a new product that has been making waves over the last few years. CBD, which is short for cannabidiol, is a cannabinoid present in marijuana and hemp and is believed to have a variety of health and wellness benefits. CBD has become incredibly popular over the last few years, and this newfound notoriety means that it is difficult to make one CBD product stand out from the pack. That is where CBD label printing and packaging solutions can help.
With so many CBD products on the market, you need to do something to make your product catch the eye of the average overwhelmed consumer. CBD label printing is an excellent way to really make your product shine, using an eye-catching design to lure potential customers to your product.
For a CBD label, you need to make sure you include an imaginative design. For your design, think about how you want to present the product and the brand. Take into account your desired customer base and what would likely appeal to them in a product label. Would your target customers want a bright and bold label, or something more muted and official-looking? Do you want to market your product as a health and wellness product or a recreational and fun product?
On your label, you need to include a few important nuggets of information. First, you need to loudly and proudly display your product’s name and your company’s branding. This allows customers to easily identify the product and associate it with your brand. You also need to include the intended effects of taking the product. CBD is somewhat mysterious, with various brands claiming different results. Make sure it is clear whether your product is supposed to help someone fall asleep, heal aches and pains, or resolve some other issue.
Once you have decided on your product label, it is time to design a unique and distinct packaging solution. As stated previously, CBD is a crowded industry and you need your product to stand out. Design a packaging solution that will resonate with your customer base. Instead of simply having a plain white rectangular box as your packaging solution, desing a fun shape or design that incorporates colors and branding. The packaging is your introduction to a potential customer, and you want to come in with a firm and distinctive handshake in order to make a strong first impression. Don’t be lazy and choose basic and boring packaging. Instead, be bold and choose something that is truly innovative.
If you work for a CBD brand or business, you need to put substantial time and consideration into designing the perfect label and packaging solution. AT L+L Printers in San Diego, we specialize in custom package printing, designing materials that perfectly match the ethos of your brand. All we need is a short consultation to better understand your brand and consumer base, and we can design a unique packaging solution that is perfect for your needs.
To learn more about our custom CBD label printing and packaging solutions, contact L+L Printers today by calling (858) 859-9044 for our San Diego office or (760) 477-0321 for our Carlsbad office.